CPA vs revshare calculator: which deal pays more?
Enter the CPA you were offered, the revshare percentage, the average monthly revenue per player (NGR in iGaming) and how many months players stay.
- CPA earnings
- €250.00
- Revshare earnings
- €168.00
- Revshare per month
- €14.00
- Revshare matches the CPA in
- month 18
CPA pays more over this period.
How it works
How it compares
CPA is paid once. Revshare pays a share of the revenue each month: monthly revenue × percentage. The break-even month is when the revshare collected so far equals the CPA.
What decides the winner
How long players stay. With 40 € of monthly NGR, 35% revshare pays 14 € a month: a 250 € CPA wins if players leave before month 18, and revshare wins after that.
Hybrid deals
A hybrid deal pays a smaller CPA plus a smaller revshare. Run the calculator for each part and add the results to compare it with a pure CPA or pure revshare.
Frequently asked questions
Is revshare better than CPA?
Only if players stay long enough. Revshare suits affiliates with loyal audiences, such as content and SEO sites; CPA suits media buyers who need cash quickly.
What about months with negative revenue?
In iGaming a player can win, giving negative NGR. With negative carryover, that loss is subtracted from the next months before revshare is paid.
What monthly revenue should I use?
Use the average from your own reports for similar traffic, or ask the advertiser for the average NGR per player for your country.
Track these numbers automatically
RastroAff calculates EPC, conversion rate and earnings for every offer, affiliate and sub ID in real time.